How Benefits Communication Affects Employee Well-being

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Cultivating and supporting employee well-being is a priority of businesses in every industry. They want to invest in their employees. They know that addressing well-being issues is essential to keeping workers engaged. Many factors influence employee well-being and engagement, but key areas are benefits and rewards. The Gallup Organization explains, “Employees become engaged when their basic needs are met and when they have a chance to contribute, a sense of belonging, and opportunities to learn and grow.” Here’s how good benefits communication affects employee well-being.

  1. Affirms value

    The benefits you provide tell employees that they are valued. They appreciate a robust package of insurance options. Workers use these plans to support their overall well-being, from physical and mental health to financial and social connections. The best way to provide benefits that workers want is to ask them. Here are some tips on how to survey employees about their benefits.

    Once you offer the well-being benefits employees value, invest time in explaining the options. The effort you spend on benefits communications tells employees you value their understanding of and participation in the company’s benefits plans.

    When employees see that well-being is not just a passing trend, the work culture will become more positive and affirming. And when employees are engaged with their work, your business will enjoy greater success. Watch this video to learn more about how to connect employee benefits with business goals.

  1. Provides security

    The pandemic was challenging for most employees. They dealt with many unexpected situations and decisions, including financial hardships. Employees appreciate their benefits because they provide a sense of security. They rely on their benefits, especially preventive care services, to help detect signs of medical conditions. Treating health concerns early can be less costly than when the condition is more advanced.

    When employees’ well-being benefits needs are met, they are more likely to stay on the job. Most people who leave a job would remain with their employer if they received better benefits and job growth opportunities. And, keeping talented employees benefits your business. Their knowledge and expertise are invaluable. In contrast, employee turnover, including recruiting and training new employees, can be costly. After finding the right employees, it can take at least six months before they understand their job and contribute to the business. Listen to this podcast to learn more.

  1. Reduces frustration

    Employees want to understand their benefits. But often, the terminology is confusing. They get frustrated and stressed, because they are not sure which benefits plans will best meet their needs.

    Adopt a benefits communication strategy to help connect employees to their plans. Provide regular communications highlighting the health and financial benefits offered and how employees can use them. They will be less frustrated and more confident that they have the benefits coverage they need.

  1. Creates positive feelings

    One of the best ways to drive employee engagement is with benefits that support well-being. However, it is essential to provide coverage options that fit employees’ needs in different age groups.

    Employees expect you to provide certain benefits, like medical plans and retirement savings. But they also look for other key benefits, such as dental, vision and LASIK coverage, student loan repayment, and financial programs that help with budgeting and saving for future expenses.

    When employees are satisfied with their benefits coverage, they are less stressed and more optimistic about their work. They also feel more connected to your business. They are mentally and physically present to focus on their job growth and your business success.

  1. Promotes health and happiness

    When employees have health benefits, they are more likely to use them, especially preventive screenings. And when employees’ health needs are met, they are healthier and tend to take fewer sick days. Workers also tend to be happier, which helps them become more engaged.

    Employers know they are more successful when employees are enthusiastic about their work. But what drives employee engagement? Start by connecting workplace culture with employee well-being. Review this whitepaper to learn more.

(workplace insights)
Gallup (engagement and well-being)