Posted April 24, 2019
Finding and retaining talented employees is a challenge for employers of all sizes across the country. Although businesses in each industry face different issues, the competition for the best workers is the same.
Employers can create a competitive advantage by aligning their benefits strategies with their business goals. This means offering the benefits and perks employees want, and communicating with employees about those benefits throughout the year.
Leverage these three elements for success:
- Employer best practices for creating a competitive edge – In a Workforce survey titled Using Benefits for Competitive Advantage, employers provide insights into best practices for using benefits strategically. The results show that businesses who adopt a strategic approach excel in communicating coverage options, offering financial well-being programs, measuring benefits investment, and implementing technology.
- Strategies for enhancing benefits communications – Get insights from Segal Benz on how to create a benefits communication strategy, and how to solve resource and budget challenges, by viewing their webinar.
- Financial well-being benefitprograms for employees – Look in to strategies for encouraging employee participation in debt-reduction and savings programs. Ameritas and Nelnet offer student loan repayment assistance programs with an optional retirement savings component. These plans are quickly becoming essential benefits.
Read this whitepaper for a summary of the results from the Using Benefits for Competitive Advantage survey, and to learn more about best practices for approaching employee benefits strategically.